The private sector: stepping up

The private sector response to Typhoon Haiyan was more sophisticated than for any preceding natural disaster. It responded at scale, with a wide array of resources and expertise, mainly in close collaboration with the government and traditional humanitarian actors (civil society, the Red Cross and the United Nations).

This article draws on interviews with over 30 representatives from the private sector, civil society, the UN, the IFRC/Philippines Red Cross and the government of the Philippines. The interviews probed private sector alignment with the OCHA-WEF ‘Guiding Principles for Public-Private Collaboration for Humanitarian Action’ and contributions to the five pillars of the ‘Hyogo Framework for Action on Disaster Risk Reduction’

Read the article on the ODI website